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July Market Brief – GULBOR Highlights

 

Discover the latest real estate trends with the Monthly Market Brief from the Georgia Upstate Lakes Board of REALTORS®. Powered by Georgia MLS (GAMLS) data, this report provides timely insights to support informed, data-driven decisions.
 
The July 2026 housing market across Franklin, Hart, and Stephens counties showed strong sales growth, with 94 homes sold and $37.7 million in sales volume. Compared to July 2025, sales volume increased 28.3%, while closed sales rose 13.3%. The median sales price also climbed to $316,500, up 13.0% year-over-year.

Inventory remained active, with 462 active listings, up 10.0% from last year, giving buyers more options. New listings totaled 156, down 12.8% year-over-year, while 100 homes were put under contract, down 16.0% from July 2025. Month-over-month, sales volume and units sold both increased, while active listings and new listings declined.
 

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Quick Snapshot of July 2026 Key Metrics 🔍

 
Metric July 2026 Y/Y M/M
Sales Volume $37,712,180 +28.3% +18.8%
Units Sold 94 +13.3% +9.3%
Units Under Contract 100 -16.0% +37.0%
Median Sale Price $316,500 +13.0% +8.8%
New Listings 156 -12.8% -14.8%
Active Listings 462 +10.0% -6.5%